RAND > ISE > Projects & Resources > Our Future, Our Environment > Consumer Power

A look at how technology and economic growth have impacted consumption, waste generation, and energy use patterns over the last 50 years. The number of domestic households is rising every year. Changes in living area, transportation times, and work patterns have resulted in pollution greater than that of manufacturing. How do we view our ecological footprint?

From canned tuna to electricity, consumer behavior has created new markets for "green" goods. What role might consumers play in improving environmental quality and what needs to be done to make that happen?


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